Media and Advertising
HOW IT WORKS
294 Washington Street
Boston, MA 02108
In Downtown Crossing
Share on Facebook
Share on Twitter
Share on LinkedIn
This Company Wants Your Gadgets to Understand Emotions
Affectiva CEO Rana el Kaliouby was interviewed by PCMag’s Dan Costa ...
Let’s Get Emotional: The Future Of Online Marketing
This Forbes article focuses on how emotion analytics can be used in ma...
Video impact study of Super Bowl 2017, using key metrics that drive di...
GIPHY uses Affectiva’s SDK to automatically tag GIFs with emotions a...
Predicting Online Media Effectiveness Based on Smile Responses Gathered Over the Internet
To determine whether a viewer liked a piece of media and would like t...
Measuring Voter’s Candidate Preference Based on Affective Responses to Election Debates
Political debates cover emotive issues that impact people’s lives. T...
Automatic Measurement Of Ad Preferences From Facial Responses Gathered Over The Internet
Published in Image and Vision Computing in 2014, this paper outlines...
From Dials to Facial Coding: Automated Detection of Spontaneous Facial Expressions for Media Research
Dials are used in media testing to allow viewers to self-report their ...
Crowdsourcing Facial Responses to Online Videos
The ability to collect biometric emotional data, such as facial expres...
Audience Engagement Measurement